---
title: Local Trust Factors: Signals AI Uses to Rank Regional Experts
slug: local trust factors
---

### Guide
### Why Local Trust Factors Matter
Local trust factors are the data points AIs use to decide which local professionals to recommend.

### Key Factors
- Verified LocalBusiness schema
- Positive local reviews
- Frequent updates and schema accuracy

### Payoff
Optimizing local trust factors boosts your regional reputation and AI-driven recommendations.